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Cinematic Examples

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Corporate Branding Examples

Effective corporate branding can be effectively accomplished through the mention of a company or business within the dialogue of a motion picture (e.g., a piece of dialogue that may pronounce that “It is as palatial as the Biltmore House”) or through a visual display of the existence of that company (e.g., a street scene may include the Bank of America tower in Charlotte, or one of its branch banks).

Product Placement Examples

Classic notable and effective product placements are evidenced in the films E.T. (Reese’s Pieces), My Big Fat Greek Wedding (Windex), Top Gun (Ray-Ban “Aviator” Sunglasses, the sale of which rose 40% in the seven months following the release of this film), and Catch Me If You Can (Sara Lee Products).

Leveraging North Carolina's status as a leading producer of motion pictures, FilmNC Capital Management, LLC is planted in fertile soil as it fulfills its Company mission of bridging private equity and feature-length motion picture production.

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